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Customer Intelligence Platform -Beyond Traditional CRM

Unify sales, marketing, and service into one revenue operations engine for e-commerce and MOTO enterprises.

Complete Revenue Operations for Modern Enterprises

Our Customer Intelligence CRM platform goes beyond traditional systems to enable true CRM modernization. It unifies sales, marketing, and customer service with integrated payments, analytics, and automation specifically tailored for e-commerce and MOTO (mail order/telephone order) businesses.

A single source of revenue truth across every customer touchpoint—from first contact to recurring subscription, from support ticket to renewal opportunity. No more siloed systems, fragmented customer data, or missed revenue signals.

Schedule a Demo

Why Customer IntelligenceMatters Now

The global CRM market is projected to grow from USD 73.4 billion in 2024 to USD 163.16 billion by 2030—driven by the shift from basic contact management to centralized revenue operations platforms that integrate sales, marketing, service, and analytics into a unified engine.

Siloed Revenue Operations

Sales, marketing, and service teams operating in separate systems with disconnected customer data, leading to inconsistent experiences and lost opportunities.

Fragmented Payment Systems

Billing, subscription management, and payment processing handled outside the CRM—preventing unified revenue visibility and increasing reconciliation complexity.

Incomplete Customer View

Customer interactions scattered across email, voice, chat, and support tickets with no unified profile—making personalization and predictive analytics impossible.

Reactive Revenue Management

Churn detected too late, upsell opportunities missed, and pipeline forecasts based on gut feeling rather than data-driven intelligence.

Our platform addresses all of these challenges by unifying customer intelligence, revenue operations, and predictive analytics in a single platform—purpose-built for e-commerce, subscription, and MOTO businesses.

Customer Intelligent E-Commerce Core Capabilities

A complete revenue operations platform that transforms how you acquire, serve, and retain customers.

360° Customer View

Every interaction, every transaction, every signal—unified in a single customer profile.

  • Unified profiles across all touchpoints—web, mobile, phone, email, chat, in-store
  • Interaction history from every channel—purchase history, support tickets, marketing engagement, payment transactions
  • Predictive lead scoring with AI—prioritize opportunities based on likelihood to convert and lifetime value
  • Account hierarchy and relationship mapping—visualize complex B2B relationships, parent-child accounts, and decision-maker networks

Sales Acceleration

Move deals through your pipeline faster with intelligent automation and velocity tracking.

  • Pipeline management with velocity tracking—identify bottlenecks and forecast close dates with AI-powered insights
  • CPQ (Configure, Price, Quote) engine—generate accurate quotes instantly with pricing rules, discounts, and approval workflows
  • Sales automation and cadence management—automated follow-ups, task sequencing, and multi-touch campaigns
  • Territory and quota management—optimize territory assignments, track quota attainment, and balance workload distribution

Marketing Automation

Orchestrate personalized campaigns across every channel with behavioral intelligence.

  • Multi-channel campaign orchestration—email, SMS, push notifications, and retargeting coordinated in unified workflows
  • Lead nurturing with behavioral triggers—respond to customer actions in real-time with contextual messaging
  • Landing page and form builders—create high-converting pages without IT involvement, A/B test variations automatically
  • Attribution modeling and ROI analysis—track which campaigns drive revenue with multi-touch attribution and channel performance

Service Excellence

Deliver exceptional customer service with intelligent routing, knowledge management, and satisfaction tracking.

  • Omnichannel ticketing system—unified queue for email, chat, phone, and social support with full customer context
  • Knowledge base with AI suggestions—empower agents with contextual articles and recommended responses powered by machine learning
  • SLA management and escalations—automated escalation rules, SLA tracking, and breach prevention workflows
  • Customer satisfaction surveys—post-interaction CSAT/NPS collection with sentiment analysis and trend reporting

Revenue Optimization

Integrated payment processing, subscription billing, and predictive revenue intelligence—all within your CRM.

  • Integrated payment processing—140+ payment gateways including Authorize.net, Stripe, PayPal, Braintree, and regional processors
  • Subscription and recurring billing—automated billing cycles, dunning management, proration, and usage-based pricing
  • Revenue recognition and forecasting—ASC 606 compliant revenue recognition with predictive forecasting models
  • Churn prediction and prevention—identify at-risk customers before they leave with ML-powered churn scoring and automated retention campaigns

White-Label Deployment for Partners

VARs, ISVs, and technology partners can deploy our CRM platform under their own brand—fully brandable interface, custom domains and email sending, and partner portal for resellers.

Platform Architecture & Integration Ecosystem

Built for enterprise flexibility with cloud-native architecture and seamless integration with your existing technology stack.

Deployment & Scalability

Our Customer Intelligence Platform is delivered as a cloud-native SaaS solution with optional hybrid deployment for enterprises with specific data residency or compliance requirements. The platform scales elastically to support everything from high-growth startups to Fortune 500 enterprises processing millions of customer interactions monthly.

Unified Data & Integration Architecture

The platform unifies data from every source into a single customer intelligence engine:

  • Payment Integration — Direct connectivity to 140+ payment gateways with real-time transaction sync and automated reconciliation
  • Marketing Automation — Email, SMS, and advertising platform integration for campaign execution and attribution tracking
  • Service Channels — Omnichannel ticketing that pulls from email, chat, phone, social, and support portals
  • Analytics & BI — Native dashboards plus integration with Tableau, Power BI, and data warehouses for advanced analysis
  • E-commerce Platforms — Pre-built connectors for Shopify, Magento, WooCommerce, BigCommerce, and custom cart integrations
  • Communication Tools — Slack, Microsoft Teams, Zoom, and telephony platforms for agent productivity

Technology Integrations

We work with a diverse ecosystem of organizations—each with unique strengths but a shared goal: deliver powerful, secure, and intelligent technology to their clients.

Pre-Built Connectors

  • CRM: Salesforce, HubSpot, Microsoft Dynamics
  • Cloud: AWS, Azure, Google Cloud Platform
  • Communications: Twilio, RingCentral, 8x8
  • Productivity: Microsoft 365, Google Workspace, Slack
  • Security: Okta, Duo, CrowdStrike, SentinelOne
  • Payments: Stripe, PayPal, Square, Authorize.net (plus 150+ other gateways)

Integration Approach

  • RESTful APIs with comprehensive documentation
  • Webhook support for real-time events
  • iPaaS compatibility (Zapier, Workato, MuleSoft)
  • Custom integration support available

Outcomes & Use Cases

Organizations across e-commerce, telecommunications, financial services, and more leverage our platform to drive revenue, reduce churn, and deliver consistent customer experiences.
Financial Services & Insurance
Account hierarchy for complex financial relationships, compliance-ready audit trails, predictive lead scoring for high-value customers, and integrated payment processing.
Explore Financial Services
Healthcare & Life Sciences
Healthcare & Life Sciences
Patient relationship management with HIPAA compliance, appointment scheduling automation, prescription refill reminders, and unified patient communication history.
Explore Healthcare & Life Sciences
Telecommunications
Telecommunications
Subscriber lifecycle management, churn prediction for contract renewals, multi-service bundling with CPQ, and network service ticket integration.
Explore Telecommunications
Retail & E-commerce
Retail & E-commerce
Unified customer profiles across web, mobile, and in-store; cart abandonment automation; post-purchase upsells; and integrated payment processing with 140+ gateways.
Explore Retail & E-commerce
Collections & Receivables
MOTO & Subscriptions
Purpose-built for mail order/telephone order businesses—subscription billing automation, dunning management, phone order capture with payment vault, and lifetime value optimization.
Explore Collections & Receivables
Government & Public Sector
Government & Public Sector
Citizen relationship management, multi-department service coordination, transparency reporting, and secure payment processing for fees and permits.
Explore Government & Public Sector
View All Industries

Security & Compliance

Enterprise-Grade Security & Compliance: Halotree adheres to the highest standards of security and regulatory compliance, ensuring your data and operations remain protected.

Infrastructure Security

  • SOC 2 Type II certified
  • ISO 27001:2013 certified
  • Multi-region data residency options
  • 256-bit AES encryption at rest and in transit
  • Zero-trust architecture
  • Regular third-party penetration testing

Compliance Frameworks

  • Healthcare: HIPAA/HITRUST compliant
  • Financial: PCI-DSS Level 1 certified
  • Privacy: GDPR, CCPA, PIPEDA compliant
  • Government: FedRAMP Ready, CMMC aligned
  • International: ISO 27001, SOC 2, ISO 9001 certified

Data Protection

  • Automated backup and disaster recovery
  • 99.99% uptime SLA
  • Real-time replication across regions
  • Customer-controlled encryption keys (optional)
  • Data retention policies to meet compliance requirements
  • Right to deletion and data portability

Get Started: Three Steps to 
Transform Your Technology Ecosystem

We make enterprise transformation simple, predictable, and risk-free.
01

Discovery Consultation

Our revenue operations architects analyze your current CRM and RevOps environment—identifying data silos, integration gaps, and missed revenue opportunities. Together, we design a strategy aligned with your business objectives.
02

Proof of Concept

Deploy a focused module or use case—such as payment integration with churn prediction, or marketing automation with lead scoring—to demonstrate measurable value. Most POCs complete in 30-45 days.
03

Enterprise Deployment

Our implementation team manages the full rollout—data migration, integration configuration, user training, and change management. We establish success metrics and optimize continuously for maximum ROI.
Schedule a Discovery Call
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